TOPIC VI: Creative Confidence "Why is Culture Important?"

Topic VI: Creative Confidence "Why is Culture Important?"
Alief Rama
28/4/2024

    The concept of culture throughout the field of business is surely an important concept. Whether it would be to predict a demographics' preferences when establishing products, understanding a group of people better, or using the information to your advantages are ways to that an entrepreneur may utilize culture to they're advantages. The concept of culture refers to a way of life that is shared by a group of people. Whether it would be a set of beliefs, a way of life, symbols, etc. all can be identified as culture. (Cole, 2019). 

    When culture is ingrained into entrepreneurship, the concept dubbed as entrepreneurial culture is born. "Entrepreneurial culture refers to an atmosphere where individuals are driven to innovate, generate, and embrace risks. Within a business context, it entails fostering an environment where employees are motivated to generate new ideas or products. Allocating work hours for such pursuits constitutes entrepreneurship. Cultures that prioritize and incentivize risk-taking and independent thought are likely to cultivate a higher number of entrepreneurs." (Naresh, 2023). The quote highlights the importance of entrepreneurial culture and its significance; although, it is rarely discussed, it's importance on the psychology and various workings of multiple societies are much needed.

    Answering this particular question leans more towards the concept of geography and human psychology; there, I believe the usage of sources is limited. To relate, we can use an example. For instance, a person working in an office who knows their employees well, employs some aspects and understand their culture would make for a more comfortable working environment for sure. In entrepreneurship or from a business perspective in general, one of the keys to success would be the satisfaction of staff as well; thus, proving the previous point. The importance of culture from an entrepreneurial point of view would be to utilize its aspects in getting to know people and getting accustomed to entrepreneurial culture.




Sources utilized:

- Naresh, Rk. (20 Jul. 2023). “Why Is Entrepreneurship Culture Important and How a Culture of Entrepreneurship Can Be Established? | ResearchGate.” ResearchGate, www.researchgate.net/post/Why_is_entrepreneurship_culture_important_and_how_a_culture_of_entrepreneurship_can_be_established#:~:text=in%20their%20work.-,Entrepreneurial%20culture%20can%20be%20described%20as%20an%20environment%20where%20someone,activities%2C%20it%20is%20called%20entrepreneurship.
- Cole, Nicki Lisa. (2 Aug. 2019). PhD. “So What Is Culture, Exactly?” ThoughtCo, www.thoughtco.com/culture-definition-4135409.

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